Gaming Industry Gets a Speed Boost with New Data Integration
SAN DIEGO (AP) – Quick Custom Intelligence (QCI) and Maropost announced a new integration on March 6, 2026, designed to accelerate data synchronization for gaming and entertainment operators. The partnership aims to deliver more personalized customer experiences by enabling real-time data flow between the two platforms.
The integration allows for seamless syncing of customer, transaction, and engagement data, significantly speeding up backend uploads, particularly in large-scale operations. This eliminates the need for manual data transfers, reducing delays and improving the availability of data for marketing campaigns and customer outreach.
“Our partnership with QCI helps gaming operators move from insight to action faster,” said Jeff Marshall, AVP Global Partnerships at Maropost. “By connecting QCI’s powerful analytics with Maropost’s engagement platform, we’re enabling operators to activate their data in real time and deliver more personalized guest experiences.”
According to QCI, the integration is “mission-critical” for high-volume environments where speed is paramount. Andrew Cardno, Co-founder and CTO of Quick Custom Intelligence, explained that the connection ensures data moves quickly, securely, and reliably, allowing operators to engage customers with greater precision.
The benefits extend to faster campaign deployment, improved segmentation and targeting, and real-time updates to player tiers and loyalty incentives. This translates to a more seamless guest experience and potentially increased revenue for operators.
QCI’s platform currently manages over $42 billion in annual gross gaming revenue and is deployed in over 300 casino resorts across North America, Australia, New Zealand, Canada, Latin America, and The Bahamas. Maropost serves over 5,000 global brands, including Luxottica, Mercedes-Benz, and Fujifilm, and operates across North America, Australia, and Europe.
The integration reinforces QCI’s focus on providing high-performance data infrastructure for enterprise-scale environments.
About QCI: Quick Custom Intelligence pioneers AI-powered reporting and analytics for the gaming and hospitality industries. More information is available at https://quickcustomintelligence.com/.
About Maropost: Maropost offers a unified commerce platform for ecommerce merchants and retailers. Details can be found at https://maropost.com/.
